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March 09, 2020
Corrin Magditch Corrin Magditch

3Seed Marketing Slams the Competition at 2020 Greater Lehigh Valley ADDY Awards

This past Friday was the Greater Lehigh Valley (GLV) American Advertising Awards show (also known as the ADDYs), which celebrates creative excellence in the advertising industry. In January, three judges who work in the creative industry came to the Lehigh Valley to judge all of the submitted work. The winners of this weekend’s competition are able to go on to compete in a district competition and then on to the national ADDYs.

This year’s event, ADDYMANIA, was a pro wrestling-themed award ceremony and a slamming success! If you want to see for yourself, visit our Facebook page for photos of team 3Seed in and out of the ring.

We brought home four awards at Friday night’s competition, including:

  • Silver ADDY award in the Local Television Commercial Campaign for our ‘What Would You Do?’ Campaign for Marywood University
  • Silver ADDY award in the Integrated Brand Identity Campaign for our Mountain View Drive-In Branding
  • Silver ADDY award in the Integrated Brand Identity Campaign for our Nest In Place Branding
  • Silver ADDY award in the Direct Marketing & Speciality Advertising (Print or Digital) for our Magic 3Ball

“We were particularly excited by this year’s event and felt like the energy and passion for our industry came through in the winning entries,” said John Mulder, managing partner of 3Seed. “It’s exciting to see our industry evolve to be edgier with our work and push the boundaries of art and design. The work we submitted showcased a wide-range of our skills and abilities as an agency and allowed us to celebrate the creative work we get to do every day. That’s really what this event is all about.”

Thanks to everyone at AAF GLV and to the 2020 ADDY committee for putting on such a kick ads show!